By Barb G. for our 99 Ways to Make a Positive Difference in Your Pharmacy blog series As much as having the right product assortment arranged to easily shop your departments and pricing items competitively helps with customer loyalty, so too does having convenient hours for your customers to shop. People are busier and busier, … Read More
85. Develop a while-you-wait program
By Dave Wendland for our 99 Ways to Make a Positive Difference in Your Pharmacy blog series Research from The Integer Group (May 2013) found that 30% of shoppers like to continue shopping while waiting for their prescriptions to be filled. So, this post offers some quick ideas on how to enable that within your … Read More
62. Get your windows professionally washed
By George Zagel for our 99 Ways to Make a Positive Difference in Your Pharmacy blog series Let’s explore some reasons why you should consider using a professional window cleaning service for your pharmacy. A Window Into Your World:Glass may be the first and last thing your customers will see on their visit to your … Read More
49. Conduct a health fair
By Millie Cuevas for our 99 Ways to Make a Positive Difference in Your Pharmacy blog series Conducting a health fair is a great way to inform and educate your patients to help them better manage their wellbeing. To keep it simple for you, your customers, and any partners you may bring in, conduct health … Read More
66. Send introductory letters to physicians
By Megan Moyer for our 99 Ways to Make a Positive Difference in Your Pharmacy blog series As one piece of the healthcare continuum in your community, it’s a great idea to become familiar with local physicians. Establishing a relationship with them will benefit both parties and ultimately your patients too. Start by using an … Read More
8. Conduct a customer survey
By Beth Maas for our 99 Ways to Make a Positive Difference in Your Pharmacy blog seriesConducting a customer survey has many benefits for you as a professional, for your pharmacy as a business, and for your patients. Although it might seem daunting to launch the survey process, taking this opportunity to touch base with … Read More
3. Greet customers as soon as they enter your store
By Lisa Lopez for our 99 Ways to Make a Positive Difference in Your Pharmacy blog series You can start your customers’ experience off on the right foot with a smile and greeting as soon as they enter your store. A friendly voice and a warm smile can change a person’s mood, especially if they aren’t feeling well. … Read More
69. Determine your points of differentiation
By Sean Grudzinski for our “99 Ways to Make a Positive Difference in Your Pharmacy” blog series I have heard many times from retailers, “How can I compare to or compete with Wal-mart?” Many retailers struggle with that question. Let’s be honest, it would be difficult to “out Wal-mart” Wal-mart. The question should not be “How can I be … Read More
28. Evaluate your competitors’ strengths and weaknesses
By Steve Choate for our 99 Ways to Make a Positive Difference in Your Pharmacy blog series When was the last time you SWOT′ed? No, I do not mean swatting flies or mosquitos! I mean, when was the last time you looked at your major competitor to understand their Strengths, Weaknesses, Opportunities and Threats? When … Read More
7. Thank every customer for their business
By Michele Feldner for our 99 Ways to Make a Positive Difference in Your Pharmacy blog series Thanking every customer for their business seems obvious, doesn’t it? But how many times are you at a store and the cashier doesn’t thank you at the end of making your purchase? It seems to be happening more and more. Thanking … Read More