Waukesha, Wisconsin — June 6, 2023 — HRG has acknowledged the accomplishments of three of their associates and promoted them. Steve Hill was elevated to PC development/technical analyst lead and Cat Renwick and Noah Rosenthal were both promoted to category analysts. Hill has been with HRG since 2019. In his new role, HRG’s developer team … Read More
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Expanding your e-commerce footprint
by Dave Wendland, vice president strategic relations, as seen in America’s Pharmacist As the NCPA Digest (sponsored by Cardinal Health) has reported for the past several years, independent pharmacies are increasingly bolstering their web presence and introducing e-commerce. More than nine in 10 use Facebook to establish an interactive web presence with their patients and … Read More
Merchandising requires thinking outside the box
by Dave Wendland, vice president strategic relations, as seen in Chain Drug Review It’s time for retailers — and their brand partners — to stop “trying harder” and start “trying differently.” Based on a report released by Coresight Research, “Retail Merchandising: Unveiling Hidden Gaps and Inefficiencies,” a lack of planogram compliance and ineffective localization continues … Read More
Don’t forget the individual shopper behind the aggregated data
by Megan Moyer, corporate marketing manager, as seen in Mass Market Retailers Sometimes it feels like our world revolves around data. Certainly, in retail, it can be easy to forget about the individual consumer behind the aggregated data attributes that have been collected about them. For instance, a few years ago when HRG was building … Read More
Taking healing into your own hands
by Megan Moyer, corporate marketing manager, as appeared in Inside Beauty for Drug Store News The origin story of Element Apothec is like many other entrepreneurial endeavors, a product was developed and the company created because the items that were available on the market didn’t meet the need. In the case of Element Apothec, CEO and co-founder, … Read More
4 Elements Of A Standout Go-To-Market Pitch
By Dave Wendland, for Forbes Agency Council, as appeared on Forbes.com Preparation is critical when bringing a product to market or introducing it to a retailer — especially considering that most new products fail. From my 30-plus years of CPG experience and helping brands go to market, I have seen my share of triumphant, compelling pitch presentations … Read More
HRG’s Category Research & Analysis Team Successfully Selects HBW Products
Waukesha, Wisconsin — May 17, 2023 — HRG recently looked back at the new health, beauty, and wellness (HBW) items they chose as part of their annual selection of the Future 50 products for Drug Store News. After reviewing the HBW products they projected to succeed in the market from the five years spanning 2017-2022, … Read More
Monthly Retailer Category Tips — Oral Care
by Kyle Lentz, category analyst, part of Monthly Retailer Category Tips Get to know what your shoppers want when it comes to oral care. Carrying an assortment that meets their needs will boost sales and encourage loyalty. Within toothpaste, the restorative health segment of gum, sensitivity, and enamel is driving sales.1 Plaque continues to be the number … Read More
HRG to Present at ECRM Home Health Care Session
Waukesha, Wisconsin — April 20, 2023 — HRG’s Dave Wendland, vice president strategic relations, will host a panel discussion, “Focusing on Care Where Health Meets the Home,” on Tuesday, May 9, 2023, at 8:00 a.m. PT during the ECRM Home Health Care Session at Green Valley Ranch Resort & Spa in Henderson, Nevada. The hour-long … Read More
Catering to men’s needs in skin care
by Megan Moyer, corporate marketing manager, as appeared in Inside Beauty for Drug Store News With a focus on fragrance and men’s skin care, Judah Abraham, founder and CEO of Slate Brands, says the company’s goal is to bring innovative products to the market. Their first in-house brand, a men’s skin care brand, Insanely Clean, was launched … Read More