Dear well-known mass chain store

September 9, 2015By Behind the Shelf Blog, Future of Retail

by Jen Johnston I have a bone to pick with you. I can’t find what I need on your website, but I know you carry it. As a little background for you, my 3-year-old son was diagnosed with celiac disease in the last six months. That is an autoimmune condition where he cannot consume any … Read More

92. Solicit customer suggestions

September 8, 2014By 99 Ways to Make a Positive Difference in Your Pharmacy, Focus on the Pharmacy Front End Blog, Independent Pharmacy

By Angela Pinkstaff for our “99 Ways to Make a Positive Difference in Your Pharmacy” blog series A large specialty chain was moving into a new community, and there was very vocal opposition from residents about the threat the chain might pose to local businesses. Rather than skirt the issue, the store opened its doors to the community at … Read More

You might also like…a new category to shop from

September 4, 2014By Assortment Planning and Placement, Behind the Shelf Blog

By Jenny Kosek How many engagement zones are in your store? ran this thought provoking article about the revolution currently underway in store layout and merchandising strategy. From the article: In the past, stores were designed with departments and aisles to influence shopper behavior with an eye toward encouraging shoppers to view as many … Read More

A great image will sell your product

August 6, 2014By Behind the Shelf Blog, Brand Marketing

Introduction: If you are selling or showcasing your CPG products online, a clear, sharp image of your product – showing multiple sides and views – may increase sales potential significantly. In this post, guest blogger, Julie Massey, HRG’s visual assets coordinator, explains the importance of having uniformity of image content on your site. When you … Read More

Party Planning for Retail

July 9, 2014By Focus on the Pharmacy Front End Blog, Independent Pharmacy

 by Dave Wendland During a recent series of Continuing Education (CE) programs focused on the retail aspects of a drugstore operation, I challenged participants to think of the “guests” they are inviting to their store no differently than planning a party at their home. Here’s the process. The guest list. One of the first steps … Read More