By Jen Johnston, CHHC, senior marketing services account manager, for the  Step into Natural blog series You are likely already carrying the big-name skin care brands which is important for your front-end, but have you investigated the growing segment of natural beauty products? Natural skin care is one of the segments growing in popularity. A recent … Read More

By Jen Johnston, CHHC, for the Step Into Natural blog series Health coaching is a growing profession. Different from a nutritionist, medical professional, or even health educator, a health coach works with people to develop goals and create healthy habits typically through one-to-one or one-to-many coaching sessions. According to marketresearch.com, there are an estimated 109,000 … Read More

By Jen Johnston, CHHC, senior marketing services account manager for the Step into Natural blog series. Is the term nutraceutical familiar to you and your pharmacy staff? Do you know what products fall under the nutraceutical category? In some countries, nutraceuticals (a mash up of “nutrition” and “pharmaceuticals”) are a distinct category of products derived … Read More

By Jen Johnston, CHHC, senior marketing services account manager, for the Step into Natural blog series Alongside diphenhydramine capsules and melatonin supplements, a new set of sleep products is vying for consumer attention, especially from your natural shoppers. Syndicated data provider, SPINS, names “better sleep” as one of the top macrotrends for 2019, as reported … Read More

By Jen Johnston, CHHC, senior marketing services account manager, for the Step into Natural blog series Fasting, the act of restricting food for a set period of time, is rapidly on the rise. In fact, intermittent fasting was the top-cited eating pattern by the International Food Information Council Foundation’s 13th annual Food and Health Survey, … Read More