Fasting – A growing wellness trend pharmacists should understand

April 25, 2019By Focus on the Pharmacy Front End Blog, Resources focused on Independent Pharmacy, Step into Natural

By Jen Johnston, CHHC, senior marketing services account manager, for the Step into Natural blog series Fasting, the act of restricting food for a set period of time, is rapidly on the rise. In fact, intermittent fasting was the top-cited eating pattern by the International Food Information Council Foundation’s 13th annual Food and Health Survey, … Read More

CBD is big business for pharmacies

January 30, 2019By Focus on the Pharmacy Front End Blog, Independent Pharmacy, Resources focused on Independent Pharmacy, Step into Natural

  By Jen Johnston, CHHC, senior marketing services account manager, for the Step into Natural blog series Is CBD on your radar? CBD – short for cannabidiol – is oil from the cannabis plant that, unlike another well-known oil (THC), does not make a person high. It is, however, purported to help with a number … Read More

Understanding Keto – why the lifestyle diet is relevant to pharmacies

December 27, 2018By Focus on the Pharmacy Front End Blog, Independent Pharmacy, Step into Natural

By Jen Johnston, CHHC, senior marketing services account manager, for the Step into Natural blog series Some independent retailers may have a difficult time identifying what is trending across the wellness landscape or which lifestyle diets are hot, resulting in missed opportunities to connect with customers around their self-care interests. Knowing what is popular with your patient base … Read More

Stress Relief – What natural ingredients are trending

November 29, 2018By Focus on the Pharmacy Front End Blog, Independent Pharmacy, Step into Natural

By Jen Johnston, CHHC, senior marketing services account manager, for the Step into Natural blog series Anxiety disorders are the most common mental illness in the U.S., affecting 40 million adults in the United States age 18 and older, or 18.1% of the population every year according to the Anxiety and Depression Association of America. Stress is … Read More

Connect with the Food Allergy Community – Advice for Independent Pharmacies

November 8, 2018By Focus on the Pharmacy Front End Blog, Independent Pharmacy, Step into Natural

By Jen Johnston, CHHC, senior marketing services account manager, for the Step into Natural blog series Approximately 15 million people in the United States have food allergies according to FARE, a leading non-profit dedicated to improving quality of life for those diagnosed with food allergies. One in every 13 kids has a food allergy and many … Read More

Shopper views on medicine help determine what products to recommend and when

October 25, 2018By Focus on the Pharmacy Front End Blog, Independent Pharmacy, Step into Natural

By Jen Johnston, CHHC, senior marketing services account manager, for the Step into Natural blog series How well do you understand the parents in your community? Are they naturally-inclined, conventional shoppers, or somewhere in between? As mentioned last summer, the answer to these questions can influence how you merchandise natural products in your pharmacy. But it … Read More

So Many Certifications: Paleo, Kosher, FODMAP friendly, CertClean

October 11, 2018By Focus on the Pharmacy Front End Blog, Step into Natural

By Jen Johnston, CHHC, senior marketing services account manager, for the Step into Natural blog series   Natural brands fill their product packages with certifications in an effort to communicate to shoppers how their product stands apart from competitors. Certifications might focus on transparency, social issues, lifestyle diets, and other dietary concerns. In my previous … Read More

Clean Beauty – A trend with no signs of slowing

September 27, 2018By Focus on the Pharmacy Front End Blog, Independent Pharmacy, Step into Natural

By Jen Johnston, CHHC, senior marketing services account manager, for the Step into Natural blog series There’s no governing or independent body inspecting chemicals and ingredients that go into personal care products in the U.S., and consumers are increasingly becoming aware of this. The media continues to report on the dangers of substances such as … Read More