Merchandising

May 4, 2016By Focus on the Pharmacy Front End Blog, Lasting Impressions blog series

by Tom Boyer for the Lasting Impressions blog series As discussed in the other posts in this Lasting Impressions series, there are multiple opportunities to impact your customers’ perceptions before, during, and after they visit your store. When they are in your pharmacy, you want to provide a pleasant environment and an extraordinary shopping experience that provides … Read More

The store exterior — part one

March 29, 2016By Focus on the Pharmacy Front End Blog, Independent Pharmacy, Lasting Impressions blog series

by Tom Boyer part 2 of the Lasting Impressions blog series This Lasting Impressions series delves into how you, your employees, the building interior and exterior, and the service you provide before, during, and after a store visit leaves customers with an impression of your operation and helps them decide whether they will come back. This post … Read More