What not to Tweet

December 11, 2013By Behind the Shelf Blog, Brand Marketing

Posted by Jen Johnston I want to offer you some advice about what not to tweet. My message is simple: If you are a brand, do not tweet the exact same message day after day for four years. Yes, I actually know of a CPG brand that has been doing this since at least 2009. They … Read More

Planet of the apps

August 16, 2013By Focus on the Pharmacy Front End Blog, Independent Pharmacy

Posted by Jenny Kosek Web apps have gotten so easy to use, even monkeys are using them. Well, Mailchimps, Picmonkeys, and Surveymonkeys, anyway. Ape-inspired apps are making what were once high-level computer functions easy, useable, and fun. Mailchimp, Picmonkey, and Surveymonkey are three examples of free, simple to use web applications that your pharmacy can … Read More