Monthly Retailer Category Tips — Digestive Health
by Tara Kaifesh, category analyst, part of Monthly Retailer Category Tips Use the tips below to update your digestive health department to renew interest and highlight new items in the category. Digestive health is a top HBW category and adding new items helps bolster category sales. These new items from 2023 and 2024 have been chosen by […]
4 Elements Of Better Storytelling
by Dave Wendland, vice president strategic relations, as appeared in Forbes Agency Council In virtually every situation you encounter, you are a storyteller. Whether during internal meetings, client-facing conversations, or when you’re talking to your family, friends or neighbors, the power of your storytelling invites your audience on a journey. To make these occasions effective, […]
HRG Presents at Nicholas Hall’s North America CHC Conference
Waukesha, Wisconsin – September 9, 2024 – Dave Wendland, HRG vice president strategic relations and member of the owner group, will be presenting the session, “OTC Disruptors: Making Room on the Shelves,” at 2:15 p.m. at Nicholas Hall’s North America CHC Conference on September 12, 2024, in Morristown, NJ. The theme of the conference is […]
HRG Refreshes Website for Improved User Experience
Waukesha, Wisconsin – September 4, 2024 – HRG has announced the refresh of their website, hamacher.com. The new, streamlined site is organized to improve the user experience. Each line of business page has all pertinent information centralized on it, including service descriptions and relevant content resources, testimonials, tools, case studies, and project spotlights. Results-driven retail […]
Discarding a one-size-fits-all pitch deck is imperative
by Jen Johnston, Sr. Marketing Project Manager & Content Architect, as seen in Chain Drug Review Consumer packaged goods salespeople, take note: In the competitive landscape of the retail shelf, where dozens, if not hundreds, of brands vie for limited space, you must convince retail buyers to take a chance on your product. Describing “why” […]
Provide a one-stop shop with disease-state and condition-specific endcaps
By Noah Rosenthal, category analyst Endcaps are prime selling real estate because they are in heavily trafficked areas, and, because it’s a compact area of products, are easy to shop. While they are often used for seasonal promotions, they are also perfect to assemble a varied assortment of health, beauty, and wellness (HBW) items that […]
HRG Collaborates with Medipim and Prelude.Systems for New Product Content Offering
Waukesha, Wisconsin – August 13, 2024 – HRG is collaborating with Medipim and Prelude.Systems to provide pharmacies, developers, wholesalers, and manufacturers comprehensive health, beauty, and wellness product content in an information management application. The solution will facilitate easier inventory control and enhanced e-commerce offerings to drive front-end sales. It is expected to be available in […]
Monthly Retailer Category Tips — Cold & Allergy
by Kyle Lentz, category analyst, part of Monthly Retailer Category Tips Cold and flu season is approaching. Here are some ideas of how to prepare to meet your customers’ needs. Five cold & allergy products that launched in 2023 made it onto Drug Store News’s Future 50 list, powered by HRG. UPC Product Manufacturer 03660283304 […]
DSE believes in legacy brands with features, benefits that stand out
by Megan Moyer, corporate marketing manager, as appeared in Inside Beauty for Drug Store News With a soft spot for legacy brands that have a focus on quality ingredients while addressing contemporary needs, DSE Healthcare Solutions, (DSE) has built a portfolio of OTC and beauty brands in the vitamin & dietary supplement, digestive health, and skin […]
Single Source of Truth: Managing your PIM/DAM vendor
This blog series about a single source of truth for product content is based on the webinar, Let’s Get Digital, presented for the CHPA Academy in March 2024. by Lisa Lopez, HRG data assets manager, part of the Single Source of Truth blog series Product information management (PIM) and data assets management (DAM) platforms are both […]