Monthly Retailer Category Tips — Diabetes Management and Home Diagnostics & Patient Aids for Daily Living
by Kyle Lentz, category analyst, and Cat Renwick, category analyst, part of Monthly Retailer Category Tips Update your assortment with diabetes management and home diagnostics & patient aids for daily living items that are new to market or those that offer customers an affordable alternative. There were a handful of products from the diabetes management and home […]
Put smiles in the aisles
By Megan Moyer, corporate marketing manager, for the “Profits in the front end” blog series There are many practical things you can do to provide a pleasant shopping experience – right products at the right price in the right place – merchandising principles that we live and breathe. But the truth is, a shopping trip can […]
A Successful Change-UP
Communication is key when you’re updating UPCs By Andrea Ferrier, business development manager Manufacturer UPC changes occur for a myriad of reasons — a new formulation, package downsizing to keep costs and pricing in line, or perhaps a product line was purchased from another manufacturer and the UPCs need to align with your company’s UPC […]
Develop a market niche
By Megan Moyer, corporate marketing manager, for the “Profits in the front end” blog series Competitive pressures rarely take a back seat. As an independent operator, you have an inherent advantage in your flexibility to make changes as you see fit, without having to “run it up the ladder” or build your case to convince […]
Monthly Retailer Category Tips — Digestive Health
by Tara Kaifesh, category analyst, part of Monthly Retailer Category Tips Check that your digestive health department is well stocked with products designed to help patients suffering side effects from medications and to spotlight innovative new items in the category like those listed in the table below. The gut is the largest immune system organ, containing up […]
You must make shoppers’ online experience as close as possible to being in-store
You want to give online shoppers as crisp, clear, accurate, and up-to-date an image to peruse as possible, with every content-rich panel or side available
Invite your staff to implement their ideas
By Megan Moyer, corporate marketing manager, for the “Profits in the front end” blog series Getting your staff involved in generating and implementing ideas for your store is a great way to get them invested in the success of the store and empower them to think creatively to find ways to build the business, […]
Your goal is full-store shopping
By Megan Moyer corporate marketing manager, for the “Profits in the front end” blog series The profitability of your front of store is a top priority as it becomes more and more challenging to make a profit on prescription business. To make sure your customers are aware of all your store has to offer, create […]
Monthly Retailer Category Tips — Cold & Allergy
Prepare for the upcoming cold & allergy season with these ideas and tips to improve the shopping experience and make the most of sales opportunities. The 2024-2025 flu season was classified as high severity, for all age groups, the first time since 2017-2018. While predictions about the upcoming season vary, it’s best to be prepared. […]
Develop a healthcare information center
by Megan Moyer, corporate marketing manager, for the “Profits in the front end” blog series If you’ve positioned your pharmacy as a wellness destination for your community, consider developing a healthcare information center. It will reinforce your position and brand, and strengthen customer relationships, including building loyalty with new and current customers. When you add […]