1. Train your staff in the art of add-on selling
By Julie Bonnell for our 99 Ways to Make a Positive Difference in Your Pharmacy blog series We’ve all heard the joke about “Would you like fries with that?” Simple fact is, the statement works. Before there were meal deals that allowed you to order a complete meal by a number, “Would you like fries?” […]
44. Become active in your community
By Elizabeth R. for our “99 Ways to Make a Positive Difference in Your Pharmacy” blog series Build your business through community involvement Most people choose which businesses they want to support, and be supported by, based on how that place makes them feel on a personal level. This most definitely includes their pharmacy. Some respondents to our Independent […]
42. Visit with your wholesaler for new ideas
By Tom Boyer for our 99 Ways to Make a Positive Difference in Your Pharmacy blog series Every independent pharmacy has a relationship with a wholesaler. Think of your wholesaler as a vital partner in your success rather than just the company you order goods from. Wholesalers are regularly developing new programs and services to […]
5. Find out when your customers want to shop
By Barb G. for our 99 Ways to Make a Positive Difference in Your Pharmacy blog series As much as having the right product assortment arranged to easily shop your departments and pricing items competitively helps with customer loyalty, so too does having convenient hours for your customers to shop. People are busier and busier, […]
85. Develop a while-you-wait program
By Dave Wendland for our 99 Ways to Make a Positive Difference in Your Pharmacy blog series Research from The Integer Group (May 2013) found that 30% of shoppers like to continue shopping while waiting for their prescriptions to be filled. So, this post offers some quick ideas on how to enable that within your […]
62. Get your windows professionally washed
By George Zagel for our 99 Ways to Make a Positive Difference in Your Pharmacy blog series Let’s explore some reasons why you should consider using a professional window cleaning service for your pharmacy. A Window Into Your World:Glass may be the first and last thing your customers will see on their visit to your […]
49. Conduct a health fair
By Millie Cuevas for our 99 Ways to Make a Positive Difference in Your Pharmacy blog series Conducting a health fair is a great way to inform and educate your patients to help them better manage their wellbeing. To keep it simple for you, your customers, and any partners you may bring in, conduct health […]
66. Send introductory letters to physicians
By Megan Moyer for our 99 Ways to Make a Positive Difference in Your Pharmacy blog series As one piece of the healthcare continuum in your community, it’s a great idea to become familiar with local physicians. Establishing a relationship with them will benefit both parties and ultimately your patients too. Start by using an […]
8. Conduct a customer survey
By Beth Maas for our 99 Ways to Make a Positive Difference in Your Pharmacy blog series Conducting a customer survey has many benefits for you as a professional, for your pharmacy as a business, and for your patients. Although it might seem daunting to launch the survey process, taking this opportunity to touch base […]
3. Greet customers as soon as they enter your store
By Lisa Lopez for our 99 Ways to Make a Positive Difference in Your Pharmacy blog series You can start your customers’ experience off on the right foot with a smile and greeting as soon as they enter your store. A friendly voice and a warm smile can change a person’s mood, especially if they aren’t feeling well. […]