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Tag: Category Management

Monthly Retailer Category Tips — Eye & Ear Care

HRG eye and ear care icon

Provide your eye & ear care department customers with a better shopping experience with these tips. by Noah Rosenthal, category analyst, part of Monthly Retailer Category Tips The safety recalls of OTC eye care products has limited the choices of products that treat various eye conditions. The TRP Company introduced homeopathic fast-dissolving tablets to address […]

Data is new cornerstone of assortments, planograms

Colleen Volheim

by Colleen Volheim, category research & analysis manager, as seen in Chain Drug Review Assortment planning and the planogram development process have evolved, thanks to the availability of more robust data and feature-rich software platforms. At the same time, consumers’ heightened expectations of their shopping experience have shifted over the past five years, with more ways […]

Provide a one-stop shop with disease-state and condition-specific endcaps

Noah

  By Noah Rosenthal, category analyst for the “Profits in the front end” blog series    Endcaps are prime selling real estate because they are in heavily trafficked areas, and, because it’s a compact area of products, are easy to shop. While they are often used for seasonal promotions, they are also perfect to assemble a varied […]

Expert Space Management

space management example

From the desk of Colleen Volheim, category research and analysis manager, for the Focus on Fixtures blog series In the retail industry, space management is a term often associated with optimizing the space within a store for sales. That means departments, displays, and products are merchandised in ideal areas so customers can easily find and purchase what […]