Beauty benefits: Focus on ingredients
by Megan Moyer, corporate marketing manager, as appeared in Inside Beauty for Drug Store News Every year, HRG conducts a review of the new health, beauty, and wellness products released to identify trends and shifts in the market. There were 632 beauty and 302 wellness items that were launched in 2023 and the first three months of […]
Finding the bright side
by Megan Moyer, corporate marketing manager, as appeared in Inside Beauty for Drug Store News Marlene Wallach didn’t set out to develop a skin care line, but that’s where her journey has led her. The founder and CEO of Gleem Beauty spent nearly two decades at the helm of Wilhelmina Creative Models. While there, she worked closely […]
Trusting the process
by Megan Moyer, corporate marketing manager, as appeared in Inside Beauty for Drug Store News With a mantra of “whatever goes on your body should be good enough to go in it,” the beauty brand Camille Rose has grown from offering homemade eczema cream to a multi-line, multi-million-dollar company. Camille Rose is predominantly a textured hair care […]
A tiny container making a large impact
by Megan Moyer, corporate marketing manager, as appeared in Inside Beauty for Drug Store News To be able to tout that you have helped to avoid adding three tons of plastic to the ecosystem in a month is a noteworthy achievement. But Patrick Morrow, founder of Tini Naturals, has a goal to prevent no less than 100 […]
Community connections have led to long-term success for Palmer’s
by Megan Moyer, corporate marketing manager, as appeared in Inside Beauty for Drug Store News If you’ve ever shopped the skin care aisles, you have seen one of the iconic skin care brands, Palmer’s, on the shelf. E.T. Browne Drug Company, the makers of Palmer’s, originated in 1840. Mr. Edward Thomas Browne partnered with Doctor […]
When passion fuels product development
by Megan Moyer, corporate marketing manager, as appeared in Inside Beauty for Drug Store News Standing out in the beauty category is no easy feat, but the Meraki brand has a clear differentiator: the hair care line is infused with crystals to provide additional benefits to what are already non-toxic and cruelty-free products. Thanks to the background of […]
Catering to men’s needs in skin care
by Megan Moyer, corporate marketing manager, as appeared in Inside Beauty for Drug Store News With a focus on fragrance and men’s skin care, Judah Abraham, founder and CEO of Slate Brands, says the company’s goal is to bring innovative products to the market. Their first in-house brand, a men’s skin care brand, Insanely Clean, was launched […]
Believing “nice and clean” can lead to a better future
by Megan Moyer, corporate marketing manager, as appeared in Inside Beauty for Drug Store News Cleanlogic has a distinct purpose. Not only is the company committed to offering high-quality wellness products, but they have an equal focus on giving back and educating the greater public about those living with disabilities. The brand includes functional braille on […]
How to get ahead in the hair care category
by Megan Moyer, corporate marketing manager, as appeared in Inside Beauty for Drug Store News For brands just starting out, the path into the shopping basket can take many routes. To get to market quickly, selling online can be the easiest option. The success of online sales, especially on Amazon, will help convince brick-and-mortar retail and […]
Want products with clean ingredients? There’s an app for that
by Megan Moyer, corporate marketing manager, as appeared in Inside Beauty for Drug Store News Finding clean beauty products can be hard to navigate. A universal definition is not available, so consumers may feel they have to figure it out for themselves. But savvy shoppers who are committed to using products that meet clean criteria are finding […]