New Independent Pharmacy Research Published in HRG Report
HRG provides an updated view of independent pharmacies and their customers Waukesha, Wisconsin — January 27, 2021 — Hamacher Resource Group, Inc. (HRG), has published findings from its Independent Pharmacy Research Study and made it available, free to the industry, on its website. The study, developed and conducted in 2020, is an update of […]
Protecting the environment while building customer loyalty
by Dave Wendland, vice president strategic relations, for Retail Environments Sustainability is most often defined as the avoidance of the depletion of natural resources in order to maintain an ecological balance. Informally, the three principles forming its foundation are profit, people, and the planet. A good product is no longer enough to win a consumer’s favor. […]
It’s Time For Innovation Or Stagnation
By Dave Wendland, for Forbes Agency Council, as appeared on Forbes.com December 10, 2020 In October 2018, I wrote an article about the four components of effective collaboration: diversity, equality, energy and mobilization. With remote working now commonplace, I found myself challenged to imagine how the power of collaboration can facilitate effective revolutionary thinking from afar. True innovation often […]
Having the right offerings for unpaid caregivers is a challenge
By Megan Moyer, senior marketing communications specialist, as seen in Mass Market Retailers Finding ways to connect with your shoppers and draw in new consumers is an ongoing effort that needs constant reevaluation based on market conditions, the evolution of shopping behaviors, trends and the economy. One trend that continues to shape retailers’ strategies is the […]
Wendland Moderating at the Drug Store News Annual Industry Issues Summit
Waukesha, Wisconsin — November 25, 2020 — Dave Wendland, vice president, strategic relations and member of the owners group at Hamacher Resource Group, Inc. (HRG), will moderate the session, “Great Expectations: How Retail Pharmacy is Executing Patient Care,” at the Drug Store News virtual Industry Issues Summit November 30 – December 2. This will mark the […]
Serving the self-care consumer on a journey of recovery
By Megan Moyer, senior marketing communications specialist, as seen in Mass Market Retailers Finding ways to connect with your shoppers and draw in new consumers is an ongoing effort that needs constant reevaluation based on market conditions, the evolution of shopping behaviors, trends and the economy. One trend that continues to shape retailers’ strategies is the […]
A brand’s e-commerce strategy should start with taxonomy
By Julie Bonnell, vice president operations In the world of e-commerce and product attributes, proper classification is paramount. Taxonomy is truly unique in that it’s not only about the products themselves, but about the vision a brand manufacturer has for its business and how that shapes the relationship with customers. For me, this quickly brings […]
Identifying Potential Networking Intersections
By Dave Wendland, for Forbes Agency Council, as appeared on Forbes.com September 25, 2020 Representing the interests of your agency has never been a 9-to-5 job. In fact, one never knows when your next interaction will result in a new business opportunity. More than three decades ago I wrote a short piece entitled “Is Your Net-Working?” This question […]
Consumers seeking to maintain their health are worth targeting
By Megan Moyer, senior marketing communications specialist, as seen in Mass Market Retailers Finding ways to connect with shoppers and draw in new consumers is an ongoing effort that needs constant reevaluation based on market conditions, the evolution of shopping behaviors, trends and the economy. One trend that continues to shape retailers’ strategies is the self-care […]
HRG Presents at OTC National Conference
Waukesha, Wisconsin — September 15, 2020 — Hamacher Resource Group, Inc. (HRG) will be presenting at the OTC National Conference, which will be held virtually, on September 29th. Dave Wendland, vice president strategic relations, will discuss, “Factors Influencing Self-Care Purchases,” which will cover consumer research indicating that individuals follow a defined path in their quest […]