Technology improves shopper experience in men’s hair color

By Megan Moyer, corporate marketing manager, as appeared in Inside Beauty for Drug Store News The grooming needs category has evolved over the last decade. In particular, products targeting men have increased, including skin care options, shaving products, and hair care and coloring products. Much like has long been the case in personal care products for women, […]
Wendland to Present at National Grocers Association Show
Waukesha, Wisconsin – February 16, 2022 – Dave Wendland, vice president strategic relations and member of the owner group at HRG, will be presenting at the National Grocers Association (NGA) Show, in Las Vegas, Nevada, on Sunday February 27, 1:35-2:35pm. The session, “Start with the Consumer and Work Backwards,” will cover success factors for customer-centric […]
HRG reviews 2,227 new items in 2021
Waukesha, Wisconsin – February 3, 2022 – HRG’s new item review team, in its ongoing evaluation of products suitable for the independent pharmacy channel, examined 2,227 new health, beauty, and wellness items in 2021. This is a decrease of roughly 7.3% from the 2,402 products reviewed in 2020, and it’s the second consecutive year with […]
Wendland Reaches 30-Year Milestone With HRG
Waukesha, Wisconsin – January 26, 2022 – Dave Wendland, vice president strategic relations and member of the owner group, marked 30 years with HRG January 12th. Wendland’s role is primary liaison to trade associations, industry publications, and alliance partners. In addition, he assists the business development and corporate marketing teams, providing guidance, insights, and expertise. […]
HRG Anniversary Celebration & Growth Summit — One Guest’s Recap, part 2
As mentioned in One Guest’s Recap, part 1, many memories were shared and relationships established or strengthened during last September’s HRG Anniversary Celebration and Growth Summit. One guest, Jeff Guillebeau of International Paper, summarized his experience, writing, “Top 41 Reasons HRG’s Anniversary Growth Conference Was Awesome!” With his permission, we are sharing part 2 here. […]
How To Get Out Of The “Think Room” And Into The “Do Room”
By Dave Wendland, for Forbes Agency Council, as appeared on Forbes.com December 13, 2021 The pandemic has pushed many businesses to rethink their operations. During my most recent executive roundtable discussion, the group focused on business growth, transformation and moving ideas to action. To set the stage for the spirited discussion, I suggested that driving transformation requires […]
HRG Anniversary Celebration & Growth Summit — One Guest’s Recap, part 1
Many memories were shared, and relationships established or strengthened during September’s HRG Anniversary Celebration and Growth Summit. One guest, Jeff Guillebeau of International Paper, summarized his experience, writing, “Top 41 Reasons HRG’s Anniversary Growth Conference Was Awesome!” With his permission, we are sharing it here. 41. I’m in love with the people of Wisconsin, especially […]
Hey Humans is on a mission to foster real change

By Megan Moyer, corporate marketing manager, as appeared in Inside Beauty for Drug Store News “Better for the planet” products often come with a higher price tag, but part of Maesa’s mission with their first foray into a personal care brand, Hey Humans, is to overcome that price barrier to make naturally-derived formulas accessible to all with products that are […]
BWX goes beyond being different to make a positive impact

By Megan Moyer, corporate marketing manager, as appeared in Inside Beauty for Drug Store News To succeed in the beauty industry, brands must have clearly established differentiators to stand out, which may take multiple forms, from unique product offerings to a special way of building and growing a community of advocates and influencers. Some beauty brands stand […]
Seven principles for business growth
by Dave Wendland, vice president strategic relations One of the highlights of HRG’s recent Growth Summit was a keynote address delivered by Jerry Jendusa, founder of Stuck, LLC. Jerry is one of the area’s most prominent entrepreneurs and business advisors, and he shared seven principles for business growth. Hope Remain focused and persistent as you […]