How To Use PR To Strengthen Your Brand
By Dave Wendland, for Forbes Agency Council, as appeared on Forbes.com Brand integrity can be built in a variety of ways, not the least of which is consistently and authentically communicating views and demonstrating expertise. Public relations can be a perfect tool to achieve this without great monetary investment. Contributing articles, speaking at industry events, cultivating relationships […]
HRG’s Wendland and Paske to Present at the ECRM Pet Program
Waukesha, Wisconsin – April 27, 2022 – Dave Wendland, vice president strategic relations and member of the owner group at HRG, and Corey Paske, business development manager at HRG will be speaking at the ECRM Pet Program which is virtual, May 2-5. The presentation is Wednesday May 4 at 11:00 a.m. ET, and is titled, […]
Delivering to consumer expectations
Megan Moyer, corporate marketing manager, as appeared in Inside Beauty for Drug Store News O’Keeffe’s has leveraged their brand appeal and found success in channels where health, beauty, and wellness items haven’t been a part of the traditional product assortment. They continue to innovate, with three new product introductions over the past twelve months. The […]
HRG’s Wendland to Present at the Independent Pharmacy Cooperative’s Conference and the OTC National Forum
Waukesha, Wisconsin — April 7, 2022 — Dave Wendland, vice president strategic relations and member of the owner group at HRG, will be speaking at two upcoming April conferences. Next week he presents at the Independent Pharmacy Cooperative’s (IPC) Conference and the following week will speak at DTC Perspective’s OTC National forum. On Wednesday, April […]
HRG’s Wendland to Moderate Panel at ECRM’s Diabetes Care Program
Waukesha, Wisconsin – March 24, 2022 – Dave Wendland, vice president strategic relations and member of the owner group at HRG, will be moderating a panel at the ECRM Diabetes Care Program, in Chicago, Illinois, on Wednesday, March 30, 8:20-9:20 am. The session, “Transforming Care: A World of Integrated, Frictionless Tools for People with Diabetes,” […]
Consumer feedback is driving innovation in skin care
Megan Moyer, corporate marketing manager, as appeared in Inside Beauty for Drug Store News Skin care needs vary by climate, season, age, environment, and more. Keeping up with the different needs for different areas of the body is one challenge. Treating specific conditions or particular issues, or trying to prevent or maintain them, are another. For those […]
HRG Offers Cost-effective Small-run Printing Services
Waukesha, Wisconsin – March 15, 2022 – HRG is opening its print shop to take new or existing customers’ small-run printing jobs. The company has two Ricoh Pro 7200 Color Digital Press printers, capable of economically handling print jobs of less than 10,000 pieces for businesses that are local or elsewhere in the United States. […]
HRG’s Facebook Group, Independent Pharmacy – Profit in the Front-End, Reaches Milestone 801 Members
March 2, 2022 – HRG’s Facebook group for U.S.-based independent pharmacists, Independent Pharmacy – Profit in the Front-End, reached a milestone, on the last day of February, accepting the 800th and 801st members. The group, started in February of 2019, was created to share information with, and have a direct way to receive feedback from, […]
HRG to Expand Industry Relations in Newly Joined Associations
February 24, 2022 – HRG is expanding their industry relations reach, joining several organizations to further their knowledge and broaden awareness of the retail services they can offer to improve outcomes for manufacturers, distributors, and retailers. The company has recently joined: National Grocers Association (NGA) Pet Industry Distributors Association (PIDA) World Pet Association (WPA) HRG […]
Proactive vs. reactive – pharmacies that thrive
by Kyle Lentz, category analyst 2020 and 2021 provided unique challenges for smaller, independent pharmacies. If COVID-19 has taught us anything, it’s that a proactive approach vs. a reactive approach can have a positive impact on business. Now, no one can predict the future, and sometimes, like in the case of unforeseen circumstances, a reactive […]