From the desk of Colleen Volheim, category research and analysis manager
Shifts in our industry and among the population are moving consumers to rely more on accessible healthcare providers such as pharmacies. With pharmacies developing more innovative services and ways to deliver them, offering a fresh, engaging shopping experience is one way to outpace the competition.
HRG’s expertise in space planning and planogram development spans multiple retail channels. Within the retail pharmacy channel, we’ve had the privilege to work with stores that are truly one-of-a-kind. We utilize our skills and experience to assist with unique category management needs, including:
- Combining categories and products that aren’t traditionally linked
- Creating planograms for unique designer fixtures of differing heights, sizes, and widths
- Developing need-state planograms
- Planning for unusual store footprints
- Offering “good, better, best” assortment plans
- Working alongside retailers and manufacturers to bring true innovation to traditional categories
We love to flex our skills to take on new, different challenges and opportunities. As you begin to imagine how you can innovate to compete, think about how a new store plan, fixtures, and modifications to your assortment could better serve your customers and help your sales and profits grow. We’re here to help, so contact us if we can be of assistance!