Beauty brands take steps for success

cosmetic-products-for-makeup-and-skin-care-

by Megan Moyer, corporate marketing manager, as appeared in Inside Beauty for Drug Store News Beauty brands are vying for customers from a very diverse range of consumers. With a span of more generations than ever before shopping the beauty aisles and new outlets popping up (like TikTok Shop), brands must prioritize relevancy and longevity to stand […]

HRG Announces Jablonowski Added to Owner Group

Holly J

  Waukesha, Wisconsin – June 2, 2025 – HRG has announced that they have added Holly Jablonowski, business administration manager for HRG, to the owner group. Jablonowski has been with HRG since 2016. She joins Beth Maas, SPHR, director human resources; Sean Grudzinski, product research and analysis manager; Julie Bonnell, vice president operations; Dave Wendland, […]

Flexitol brings innovation and efficacy to therapeutic skin care

Flexitol_USA_Heel Balm

by Megan Moyer, corporate marketing manager, as appeared in Inside Beauty for Drug Store News Like many entrepreneurs, Steven and Shelley Sher started their line of skin care products in an effort to find better solutions for a loved one suffering. In their case, it was their toddler dealing with chronic eczema and there was a lack […]

RedDrop is on a mission to normalize and desexualize puberty

RedDrop Dana and Monica and products

by Megan Moyer, corporate marketing manager, as appeared in Inside Beauty for Drug Store News When Dana Roberts, co-founder and CIO of RedDrop, was teaching fifth grade, she had a female student who got her first period at school and didn’t know what was happening. “She asked me, ‘Miss Roberts, am I dying?’” That experience started Roberts’ journey […]

Black Opal has stood the test of time

High Shine Lipgloss

by Megan Moyer, corporate marketing manager, as appeared in Inside Beauty for Drug Store News Black Opal (BLK/OPL) has been offering cosmetics targeted to black and brown skin tones for over three decades. “We are very proud that we have been in the space over 30 years,” said Desiree Rogers, CEO of BLK/OPL. “There are […]

MCoBeauty offers luxe-for-less cosmetics exclusively at Kroger

MCo FragranceMist-Collection

by Megan Moyer, corporate marketing manager, as appeared in Inside Beauty for Drug Store News MCoBeauty is an Australian beauty company that has experienced success in the United States since launching with Kroger in the first quarter of 2024. Positioned as a luxe for less, cruelty-free brand, it was created by Shelley Sullivan, who spent 20 years […]

Custom Cosmetics Planograms

custom cosmetic planogram

From the desk of Colleen Volheim, category research and analysis manager, for the Focus on Fixtures blog series As part of our fixture coordination services, we offer fixture planograms, however, we can also offer support even earlier in the reset process by providing retailers or cosmetics brands with custom cosmetic planograms. Many brands and retailers perform their […]

Fixture fulfillment — Streamlining the pick and pack process

Fixture fulfillment

From the desk of Holly Jablonowski, business administration manager, for the Focus on Fixtures blog series Among the many offerings included in our fixture coordination services, we have developed methods to streamline the pick, pack, and ship process. Not only does this facilitate easy in-store unpacking and installation, but it also allows for efficiencies within the warehouse […]