Themed Endcaps in Your Pharmacy Help Generate Additional Sales

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  By Kyle Lentz, category analyst, for the “Profits in the front end” blog series     Themed endcaps offer several opportunities to generate additional sales in your front-end. Changing them monthly also helps keep your pharmacy area looking fresh. We are lucky to be in an industry with no shortage of “specialty” months or observances. From […]

Monthly Retailer Category Tips — First Aid

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by Kelly Zygowski, category analyst, part of Monthly  Retailer Category Tips Shine a light on the reasons customers should be stocking up on first aid products. A good way to promote first aid items is to remind customers that many products should be medicine cabinet mainstays — good to always have on hand for when the […]

Why Updating the Interior of Your Pharmacy is Essential for Success

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  By Cat Renwick, category analyst, for the “Profits in the front end” blog series A customer’s first impression is made within seven seconds of entering a store; within that short timeframe an initial opinion about your establishment and atmosphere will be made. At a time where customers are watching their dollars more closely and […]