ITEM DATABASE MANAGEMENT
Manage product-level data with accuracy and efficiency
You intuitively understand the importance of managing product information and data. Accurate, reliable data can help solve a number of business challenges such as informing and supporting marketing and sales strategies; facilitating a better shopping experience; improving internal and external system (ordering system, POS system, etc.) efficiencies; powering e-commerce websites; or easing the implementation of fixture resets.
But understanding it and making it happen are two different things. Some businesses maintain easy-to-navigate databases but the information is inaccurate or incomplete. Similarly, other businesses have accurate and useful information stored in databases that are inaccessible or structured on a faulty hierarchy.
Either approach can lead to inefficiencies and further business challenges. You need a partner that understands the big picture when it comes to collecting product data and maintaining proper storage.
Good product data begins with intuitive organization and accurate item attributes that can populate order entry systems and e-commerce sites. We’ve been doing this for the health, beauty, and wellness industry for years and our learnings are applicable across all product industries or retail channels. We also create and maintain databases for our category management and fixture coordination services — how can we structure a data solution that meets the needs of your project?
Explore our ITEM DATABASE MANAGEMENT services
DATA SOLUTIONS
Let us craft data solutions that enhance your customers’ experience and improve recognition, awareness, and sales.
DATA ATTRIBUTES
Thanks to the organization we’ve established in our robust health, beauty, and wellness database, we can access any number of attributes depending on the intelligence you’re seeking.
PRODUCT IMAGES AND CUSTOM PHOTOGRAPHY
Access our library of high-quality HBW images or we’ll take pictures of products you need for planograms, marketing support materials, e-commerce sites, or ordering system.
KEYWORD DATA
Streamline the ordering experience for your customers with Keyword Data. You won’t miss a sale due to typos or wrong names, plus stores will be able to find product based on various attributes or its category.
ITEM SETUP STANDARDIZATION RULES
We’ll establish or implement your business rules to standardize product setup and eliminate inefficiencies across departments that access your product data on a daily basis.
IMAGEBASE
Power your website with images and content from our robust health, beauty, and wellness library.
FINE LINES CLASSIFICATION SYSTEM
We literally wrote the industry standard for item classification in the drug channel. Since the 1980s, retailers and wholesalers have relied on our Fine Lines which organize HBW, HHC, GM, and Rx products into categories, subcategories and product type.Â
POS SOURCE DATA
Current, accurate, reliable, and consistent data for HBW CPG products and greeting cards populating your POS system means more accurate inventory reporting, tracking, and management.
It’s worth a conversation to see if our resources are right for you. Contact us to schedule a no-pressure introductory meeting.
Launch into more tailored information for your industry or business type by starting on our Who We Serve pages.
Our roots are in health, beauty, and wellness. Are you looking for more information about the independent pharmacy channel? Click here.