Make shopping easy for your customers with diabetes by Kyle Lentz, category analyst, part of Monthly Retailer Category Tips Be a resource for more than essential products to your customers managing diabetes. Blood glucose testing continues to drive sales within the diabetes management category. Yet, many pharmacies are reluctant to position expensive items like blood glucose strips … Read More
Waukesha, Wisconsin — September 15, 2020 — Hamacher Resource Group, Inc. (HRG) will be presenting at the OTC National Conference, which will be held virtually, on September 29th. Dave Wendland, vice president strategic relations, will discuss, “Factors Influencing Self-Care Purchases,” which will cover consumer research indicating that individuals follow a defined path in their quest … Read More
Keep up with the latest changes in digestive health by Tara Kaifesh, category analyst, part of Monthly Retailer Category Tips Cater to both routine and episodic digestive health shoppers with these tips. Most digestive health products are purchased either as a routine or when a customer is suffering from an ailment. Typically, routine shopping trips are for upper … Read More
Waukesha, Wisconsin – September 2, 2020 – Hamacher Resource Group, Inc. (HRG) has been named one of the Milwaukee Journal Sentinel’s 2020 Top Workplaces, awarded to the best places to work in southeastern Wisconsin. This is the fourth year in a row that HRG has achieved the honor. Beth Maas, SPHR, HRG’s human resource manager, … Read More
Waukesha, Wisconsin – August 27, 2020 – Hamacher Resource Group, Inc. (HRG) will be presenting two webinars to the members of the National Community Pharmacist Association (NCPA) on the Drug Supply Chain Security Act (DSCSA). The first webinar, “Navigating the Drug Supply Chain Security Act (DSCSA),” will air on Tuesday, September 8, at 2:00 p.m. … Read More
From the desk of Colleen Volheim, category and research analysis manager Heat mapping is a great tool to help build your case for deserving shelf space. Using sales data (in units or dollars), heat mapping highlights the top-selling products in a section or department. It’s a vibrant, visual way to depict the products that are … Read More
Waukesha, Wisconsin — August 20, 2020 — Hamacher Resource Group, Inc. (HRG) is lending their assortment planning and placement expertise to International Paper’s (IP) Retail division to enhance their existing Multi-Vendor Program (MVP) and offer retailers the Shopper Solution Center. These free-standing retail displays are available in a variety of sizes and feature a curated … Read More
Preparing for the upcoming cold & allergy season by Kyle Lentz, category analyst, part of Monthly Retailer Category Tips It’s time to update your cold & allergy department in preparation for the fall season. Cold & allergy has always been the number one OTC category in dollar sales for independent drug.* In 2020, due to COVID-19, the category … Read More
Simplify the shopping experience in the skin care department by Kelly Zygowski, jr. category analyst, part of Monthly Retailer Category Tips Employ these strategies to help your customers easily find what they are looking for in your skin care department. Skin care is the number one beauty category in dollar sales in independent drug*. Due to the vast … Read More
Did you know 70-90% of new CPG products fail*? What are the factors that contribute to a new item’s success? There could be a number of them related to trends, category, and timing, to name a few. For our June 2020 ROI e-newsletter for manufacturers, we spotlighted the timing of new product releases in 2019 compared … Read More