Resolution: Take advantage of trade associations

by Dave Wendland, vice president, strategic relations, for the Resolutions blog series Regardless of industry or profession, there is an association for nearly everything. In fact, there are about 100,000 registered trade associations within the United States alone, often going by an acronym for brevity (see why in the examples listed below). And, chances are, […]

Trend watch – raw water

Posted by on Jun 21, 2018 in Behind the Shelf Blog, Industry Intuition

by Jen Johnston, CHHC, senior marketing services account manager  If you thought people spraying themselves with probiotic bacteria was unique, wait until you hear about raw water. Late last year, the NY Times reported on the growing trend of people drinking raw, or “living,” water. It’s exactly what it sounds like, spring water that has […]

Something is happening with probiotics

Posted by on Apr 26, 2018 in Behind the Shelf Blog, Industry Intuition

by Jen Johnston, CHHC, senior marketing services account manager Since I have one child with celiac disease and another with food sensitivities, I have a special interest in gut health. I myself have been taking probiotics on and off since the late 1990s, before “lactobacillus” and “acidophilus” were in anyone’s vernacular except perhaps alternative health practitioners. […]

Out with the old; in with the new

Posted by on Mar 30, 2018 in Industry Intuition, Views

By Dave Wendland, as seen in HealthCare Distributor magazine, “Out of the Box” column, January/February 2018 Obsolescence is nearly guaranteed in today’s accelerated world — not only when it comes to technology, but in virtually all walks of life. I recently witnessed a prime example of the pace of change in our own office. As our company […]

Minimizing Touch Points Can Save You Time And Reduce Expenses

Posted by on Feb 25, 2018 in Industry Intuition, Views

by Dave Wendland, CommunityVoice for Forbes Agency Council, as appeared on January 19, 2018 The speed of today’s economy demands increased productivity and efficiency. To achieve this, the concept of reduced touch points must extend into all facets of business, including the supply chain. For more than 25 years, my work across the retail supply chain within […]

Plant-based revolution

by Jen Johnston, CHHC I had seen Forks over Knives, and I knew about the rising popularity of vegetarian restaurants like our local Café Manna, but it wasn’t until we worked with PlantPure last year on a redesign of their frozen food packaging that I really began taking note of the plant-based revolution happening in […]

Resolution: Perform a SWOT analysis on my business

by Steve Choate, business development manager, for the Resolutions blog series Do you remember how frustrating it is when you try to SWOT a fly and you miss? What do you do next? You assess where the fly went and rethink how to SWOT it. Before you can achieve your company’s goals, you need to SWOT your business. […]

Resolution: Review and/or renew my partnerships

by Dawn Vogelsang, president, for the Resolutions blog series What types of work do you outsource? How long have you been doing business with the partners you outsource to? Think about your ad agency, image and data provider, IT firm, print vendor, market research company, etc. If you are like many businesses, you have long-standing partnerships that are […]

Resolution: Investigate foreign products and store trends

by Steve Choate, business development manager, for the Resolutions blog series Retail in the United States is robust and ever-changing. There are new players coming and going every day. Additionally, we have many new foreign-made items introduced. You need to stay on top of these U.S. newcomers in order to be successful in today’s manufacturing world. […]

When you’re thinking about acquiring a brand, there’s more to examine than sales

Posted by on Aug 30, 2017 in Behind the Shelf Blog, Industry Intuition

by Dave Wendland Acquiring a brand is not for the faint of heart. If the only consideration was positive sales movement, determining prospective acquisition targets would be easy. And, presumably, the price for that brand more costly. As HRG analysts reviewed a number of influencing factors behind brand acquisitions in 2016, it became immediately evident […]