Improve the awareness, positioning, reach, and success of your brand
You support your brand’s integrity in everything you do. That may come in the form of product packaging, trade event exhibits and collateral, advertisements, product literature, direct marketing, your online presence, store interior and exterior, and more.
Whether you’re a manufacturer, distributor, retailer, technology provider, or industry association or publication, we can help support your brand through a number of services we provide. For manufacturers we can boost your brand in each phase of its product life cycle following our Concept through Commercialization™ methodology, via sales and marketing tools, messaging, positioning, and more.
A distributor’s brand is partially built through the products and services it provides, and HRG is a reliable provider of product data attributes, category management tools, and pricing and promotion options. A retailer’s brand is defined by their services, personnel, and the shopping experience they offer. HRG helps stores through 360° Store Assessments, educational and training programs, and a variety of other store services, as well as the services that are passed through distributors.
Our market and product data can fuel competitive analysis and educational services to bolster branding for the entire supply chain including technology providers, and industry publications and associations.