Data analysis drives meaningful insights leading to action

Building strategies to meet your objectives is typically based on accumulated knowledge, instinct, and expectations for market trends and changes. When you use analytics to inform and support your knowledge and expectations, better decisions should result.

Our HBW product database contains a vast amount of information that can be useful in any number of ways. With numerous attributes available, we can mine the data for category trends and other competitive intelligence to help you formulate your strategies. In addition, we have market data available that we can synthesize with our proprietary wholesaler movement data to uncover meaningful insights to help you propel your business forward.

Let’s talk about how analytics can improve your strategies for market entry, sales growth, channel expansion, product naming, packaging, new item introductions, assortment planning, buyer presentation, promotions, price, shelf placement, and so much more.