Why Gen Y?

July 23, 2013By Behind the Shelf Blog, Future of Retail

by Jenny Kosek 80 million people between the ages of 17 and 34 currently comprise the much-buzzed about Millennial Generation. Considering that 40% of shoppers under age 25 purchase no OTC products at independent pharmacy, the industry is lagging behind when it comes to engaging this immensely important demographic. That means independent pharmacy is losing … Read More

The ease of online, in-store

July 1, 2013By Behind the Shelf Blog, Future of Retail

by Jenny Kosek Oh, woe is brick and mortar retail. For years now, retailers have watched their customers flee to the impersonal, cold embrace of technology. Whether they choose to shop completely online, or dare to come in, device at the ready, to showroom products with no intent to purchase in-store, those wily consumers have made … Read More

Challenge of navigating overcrowded store shelves

April 22, 2013By Future of Retail, Views

by Dave Wendland for Chain Drug Review April 22nd, 2013 It’s been said that if you don’t know where you are going, any road will take you there. Change the word “road” to “aisle” and you have the retail world’s equivalent of the familiar adage. When visiting an unfamiliar store, consumers need a visual road … Read More

New Year revelations

January 10, 2013By Future of Retail, Views

by Dave Wendland for Drug Store News UpMarketing Blog January 10, 2013 If you are like a lot of people, hanging a new calendar has inspired you to embrace new beginnings and experimentation. Every January morning begins with plans to put insights into action. And if you are like a lot of other people, you’re … Read More