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Hamacher Resource Group

Hamacher Resource Group

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  • Solutions
    • Shopper Experience
    • Data & Analysis
      • Fine Line Classification System
    • Brand Development
    • Fixture Coordination & Management
      • Custom Reorder Websites
    • Retail Communications
  • Who We Serve
    • Brand Manufacturers
    • Retailers
    • Distributors
    • Industry Affiliates
    • Fixture Manufacturers and Implementation Companies
    • Independent Pharmacy Channel
      • Distributors Serving Independent Pharmacies
      • Brands Targeting Independent Pharmacies
      • Independent Pharmacy Retailers
      • Program Login
  • Who We Are
    • History
    • Culture
    • Owners Group
    • Giving Back
    • Careers
    • Awards
  • Resources
    • News
    • Views
    • Behind the Shelf Blog
    • Research Briefs
    • E-books
    • Resources focused on independent pharmacy
      • Articles
      • Focus on the Pharmacy Front End Blog
      • Independent Pharmacy Channel Research Reports
  • Connect
    • Follow HRG

Our Focus on the Pharmacy Front End blog, contains posts to help brand manufacturers, distributors, and pharmacies in the independent pharmacy channel reach their business goals. There are several blog series to explore: Step into Natural, Monthly Retailer Category Tips, Resolutions for Independent Pharmacies, Lasting Impressions, 99 Ways to Make a Positive Difference in your Pharmacy, and Home Health Care Opportunity

Embrace your “indie” mystique to reach the 2nd largest generation

August 29, 2013By Focus on the Pharmacy Front End Blog, Independent Pharmacy

by Jen Johnston The last time you thought about the millennial generation (gen Y) they may have been a bunch of ragtag middle schoolers whose only source of income was their weekly allowances from mom and dad. You may have had to watch that they didn’t steal candy or lip gloss, but they didn’t really … Read More

Appearance Matters

August 5, 2013By Focus on the Pharmacy Front End Blog, Independent Pharmacy

by Megan Moyer I enjoy shopping at drug stores, especially independents. I have fond memories of going to the drug store as a kid to get a candy bar and a comic book for the 5-hour drive to our grandparents’ house. My first job, in my teens, was at an independent pharmacy where I guess … Read More

Position your store as a wellness destination

July 29, 2013By Focus on the Pharmacy Front End Blog, Independent Pharmacy

by Megan Moyer What does wellness mean to you? I like this definition from the McKinley Health Center, University of Illinois: Wellness is a state of optimal well-being that is oriented toward maximizing an individual’s potential. I think we can all identify with that. Some within our industry have already moved from describing over-the-counter (OTC) … Read More

Retail staff: In-store search engines

July 18, 2013By Focus on the Pharmacy Front End Blog, Independent Pharmacy
Retail staff: In-store search engines

by Jenny Kosek How did it come to this? 91% of consumers who shop online do so because they can research their buying decisions, and these shoppers trust online ratings and reviews by a 4:1 margin over the opinions of store employees. Why don’t shoppers trust store employees any more? Consumers who are turning to … Read More

Your product assortment can be your differentiator

July 16, 2013By Focus on the Pharmacy Front End Blog, Independent Pharmacy

by Megan Moyer We often talk to independent pharmacies about finding their niche in the community. The trouble is many indie pharmacists aren’t sure where to begin to figure this out. One place to start is to review your product assortment. A good approach is to look at your competitors, customers, and community. You can … Read More

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