Retailers - Hamacher Resource Group

Develop thoughtful strategy and achieve flawless execution to maximize profitability

Regardless of size, retailers in all channels must worry about product, price, placement, promotion, and people. On a strategic level this means getting the assortment right, competitively priced, and developing shelf strategies that satisfy shoppers, executing marketing that wows consumers, and attracting the right target audience.

When people resources are tight, it can be tempting to outsource execution to freelancers that don’t fully understand what works at retail or multiple companies that are not talking to one another. In addition to being costly to work with multiple venders, there is a risk of inconsistency across teams.

Partner with HRG for strategic and tactical solutions that help stores maximize profitability, including merchandising tools such as planograms, category insights, new item information, zone pricing, and signage to assist with in-store promotions.

You’ll see us at the retail-focused trade events throughout the year. And you’ll see our editorial input in countless magazines and industry-leading journals and websites.

CUSTOM PLANOGRAMS

You may need planograms that feature local products or unique store layouts or assortments. If you’re short on space, ask about our ShelfPics^TM solution — a customer-friendly display alternative.

DATA SOLUTIONS

We’ve organized and normalized data for retailers, always led by the end goal of improving the shopper’s experience. Whether you need content for your e-commerce site, a classification system for your product assortment, or data to improve.

FIXTURE COORDINATION MANAGEMENT

Your staff needs planograms, fixture assembly instructions, short instructional videos, and line listings for each retailer they visit. We can provide all of this and more.

EXPERT SPACE PLANNING

If a section cannot be set as planned, key items may not make it to the shelf, and significant sales and profits could be lost. We’ll use your planogram files to extract the dimensions and number of trays, graphics, holders, clips, and space savers used in a new configuration. We also validate that everything the brand expects to fit on a wall will indeed fit, a definite must for efficient and effective at-shelf retail execution.

ASSORTMENT PLANNING AND PLACEMENT

Need sensible sets that resonate with shoppers? Our product and category experts have worked on developing assortments and creating planograms across many retail channels including drug, home improvement, convenience, and mass.

COLLABORATIVE STRATEGY SESSION

Clients often start their partnership with us on site with our team of retail veterans to discuss their business challenges. Sign up for a Collaborative Strategy Session and you’ll walk away with a comprehensive roadmap for success.

MARKET INSIGHTS AND EDUCATION

We’ll help you execute consumer research with the help of our many research partners. Their research skills plus our knowledge of retail will help set your store or stores in the right direction.

PRICING ANALYSIS

Retailers rely on the recommendations of our pricing experts to help them remain competitively priced and portray a professional image.

360° STORE ASSESSMENT

Our team retail specialists will observe your store and provide easy-to-implement steps to increase traffic, grow sales, and excel above your competition.

PRODUCT IMAGES AND CUSTOM PHOTOGRAPHY

Power your website with images and content from our robust health, beauty, and wellness ImageBase^TMlibrary. Need images of products from other industries? Put our state-of-the-art photo studio and visual assets team to work for you. Let’s design a custom solution that meets your needs.